Handbook of Marketing Scales: Multi-Item Measures for Marketing and Consumer Behavior Research Association for Consumer Research | Third Edition

Compare Textbook Prices for Handbook of Marketing Scales: Multi-Item Measures for Marketing and Consumer Behavior Research Association for Consumer Research Third Edition ISBN 9781412980180 by Bearden, William O.,Netemeyer, Richard G.,Haws, Kelly
Authors: Bearden, William O.,Netemeyer, Richard G.,Haws, Kelly
ISBN:1412980186
ISBN-13: 9781412980180
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