Please Enter ISBN, Title or Author’s Name
img
img
img
logo
logo
and more...

Marketing Management | 14th edition

img
Authors: Philip T. Kotler,Kevin Lane Keller
ISBN:9780132102926
ISBN-13: 9780132102926
List Price: $294.40 (up to 97% savings)
Prices shown are the lowest from
the top textbook retailers.

View all Prices by Retailer

Details about Marketing Management:

Stay on the cutting-edge with the gold standard text that reflects the latest in marketing theory and practice.

 

Marketing Management is the gold standard marketing text because its content and organization consistently reflect the latest changes in today’s marketing theory and practice.

 

Remaining true to its gold-standard status, the fourteenth edition includes an overhaul of new material and updated information, and now is available with mymarketinglab–Pearson’s online tutorial and assessment platform.

Need Management tutors? Start your search below:
Need Management course notes? Start your search below: