Web3 Marketing: A Handbook for the Next Internet Revolution | 1 Edition

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Author: Cassatt, Amanda
ISBN:1394171951
ISBN-13: 9781394171958
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Details about Web3 Marketing: A Handbook for the Next Internet Revolution:

THE ESSENTIAL WEB3 MARKETING BOOK

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Web3 Marketing: A Handbook for the Next Internet Revolution is the essential book for anyone looking to understand the next era of the internet and start building. Beyond the sensational hype and headlines around crypto and NFTs, a real revolution is taking place: new technologies for owning, moving, and organizing value spell the overdue end of an internet where a few huge companies hoard data and power, and open a new frontier for products, services, and applications in which ownership and control belongs to creators, builders, and users.

As former CMO of ConsenSys then Founder and CEO of top web3 marketing firm Serotonin--Amanda Cassatt is in a unique position to tell this story, and delivers a remarkably clear, nontechnical guide to the history, key concepts, and still-evolving landscape of Web3. Cassatt explains how Web3 transforms time-tested approaches to marketing and brand-building, including how to build a Web3 community. This book is a must-read for professionals at any level in their Web3 careers--already working or investing in Web3, exploring what it means for their business, or considering a jump into something new--and for anyone who wants to understand the next internet revolution.

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I went to Cornell University for a B.S. and Master's in Electrical and Computer Engineering and to UCSD for a PhD in Computer Science (Distributed Systems, Networking). I've tutored in various subjects for years, including test-based tutoring (such as the SAT or GRE or the algebra II final that some school districts require for graduation) as well as general tutoring - help through the course of a year or semester in Algebra, Calculus, Geometry, etc. I have also worked extensively with student ... Read more

I went to Cornell University for a B.S. and Master's in Electrical and Computer Engineering and to UCSD for a PhD in Computer Science (Distributed Systems, Networking). I've tutored in various subjects for years, including test-based tutoring (such as the SAT or GRE or the algebra II final that some school districts require for graduation) as well as general tutoring - help through the course of a year or semester in Algebra, Calculus, Geometry, etc. I have also worked extensively with student ... Read more

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