Compare Textbook Prices / Buy Textbooks / Professional / Strategic Marketing Management - Theory and Practice

Strategic Marketing Management - Theory and Practice

Author: Chernev, Alexander

ISBN:1936572583
ISBN-13: 9781936572588

Sell Strategic Marketing Management - Theory and Practice for $10.23

List Price: $94.50 (up to 31% savings)

Buy New $94.50

Buy Used $62.82

Rent $30.22

eTextbook $140.00

Prices shown are the lowest from
the top textbook retailers.

View all Prices by Retailer

Buy Used $64.74 Buy New $94.50

Rent $92.99 Buy New $147.99 Buy Used $163.49

Buy Used $64.74 Buy New $124.00

eTextbook $140.00

Rent $30.22 Buy Used $62.82

Sell Strategic Marketing Management - Theory and Practice for $10.23

Details about Strategic Marketing Management - Theory and Practice:

Strategic Marketing Management: Theory and Practice outlines the essentials of marketing theory and offers a structured approach to identifying and solving marketing problems. This book presents a strategic framework to guide business decisions involving the development of new offerings and the management of existing products, services, and brands.

Need Professional tutors? Start your search below:

Need Professional course notes? Start your search below: