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Entrepreneurship: Successfully Launching New Ventures What's New in Management | 6 Edition

Authors: Barringer, Bruce,Ireland, R.

ISBN:0134729536
ISBN-13: 9780134729534

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Details about Entrepreneurship: Successfully Launching New Ventures What's New in Management:

For courses in entrepreneurship.

Learn about the entrepreneurial process through real-world examples

Entrepreneurship: Successfully Launching New Ventures explores the allure of entrepreneurship, teaching students how to successfully launch and grow their own company. Using real business profiles of inspiring young entrepreneurs, the text engages students with relevant examples they can easily relate to.

The 6th Edition examines entrepreneurship through a clear and easy 4-step process. Careful to identify failures as well as successes, it outlines both the excitement and difficulty of starting a new business.

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