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Electronic Commerce | 12 Edition

Compare Textbook Prices for Electronic Commerce 12 Edition ISBN 9781305867819 by Schneider, Gary
List Price: $57.90 (up to 57% savings)
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Details about Electronic Commerce:

Readers explore the latest developments in online business with cutting-edge coverage, real examples, actual business cases, and hands-on applications found in the market-leading ELECTRONIC COMMERCE, 12E. This edition provides comprehensive coverage of emerging strategies, up-to-the-minute technologies, and the latest market developments. Readers gain an appreciation of the dynamics within this fast-paced industry as the book balances a presentation of technological issues with the strategic business aspects of successful e-commerce. The book addresses e-commerce growth in the rapidly-developing economies of China, India, and Brazil and examines social media and online marketing strategies, technology-enabled outsourcing, and online payment processing systems. New ""Learning From Failure"" features draw important lessons from the experiences of actual companies while engaging cases feature real company challenges and successes.
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I have a PhD in Kinesiology with a focus in physical activity and public health and have two Master's degrees, one in biostatistics and one in exercise physiology. I have experience teaching 400 level exercise physiology courses, experience teaching anatomy labs, and over 10 years of various teaching assistant positions (anatomy, physiology, exercise physiology, statistics, kinesiology). I am very familiar with most sciences, statistics, and computer related questions. I enjoy being active ... Read more

I have a PhD in Kinesiology with a focus in physical activity and public health and have two Master's degrees, one in biostatistics and one in exercise physiology. I have experience teaching 400 level exercise physiology courses, experience teaching anatomy labs, and over 10 years of various teaching assistant positions (anatomy, physiology, exercise physiology, statistics, kinesiology). I am very familiar with most sciences, statistics, and computer related questions. I enjoy being active ... Read more

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