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Advertising & Promotion Textbooks Results

Showing 1 - 10 of 100 results
Advertising and Promotion: An Integrated Marketing Communications Perspective Irwin Marketing | 11th edition
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Advertising and Promotion: An Integrated Marketing Communications Perspective Irwin Marketing | 11th edition
Authors: George E Belch,Michael A Belch
ISBN: 1259548147
ISBN-13: 9781259548147
To effectively plan, implement, and evaluate Integrated Marketing Communications (IMC) programs,...
From: $85.00 - $110.96
List Price: $299.99 (up to 72% savings)
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From: $85.00 - $110.96
List Price: $299.99 (up to 72% savings)
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Integrated Advertising, Promotion, and Marketing Communications | 7th edition
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Integrated Advertising, Promotion, and Marketing Communications | 7th edition
Authors: Kenneth E. Clow,Donald E. Baack
ISBN: 0133866335
ISBN-13: 9780133866339
NOTE: You are purchasing a standalone product; MyMarketingLab does not come packaged with this...
From: $64.99 - $98.47
List Price: $242.60 (up to 73% savings)
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From: $64.99 - $98.47
List Price: $242.60 (up to 73% savings)
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Advertising and Promotion: An Integrated Marketing Communications Perspective | 10th edition
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Advertising and Promotion: An Integrated Marketing Communications Perspective | 10th edition
Authors: George E. Belch,Michael A. Belch
ISBN: 0078028973
ISBN-13: 9780078028977
In this 10th edition, Belch/Belch introduces students to the fast-changing field of advertising...
From: $4.95 - $114.94
List Price: $119.38 (up to 96% savings)
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From: $4.95 - $114.94
List Price: $119.38 (up to 96% savings)
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Advertising and Integrated Brand Promotion | 8th edition
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Advertising and Integrated Brand Promotion | 8th edition
Authors: Thomas O'Guinn,Chris Allen,Angeline Close Scheinbaum,Richard J. Semenik
ISBN: 1337110213
ISBN-13: 9781337110211
Place yourself in the midst of today's fast-paced exhilarating world of advertising with...
From: $95.97 - $115.18
List Price: $188.95 (up to 49% savings)
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From: $95.97 - $115.18
List Price: $188.95 (up to 49% savings)
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Advertising and Promotion: An Integrated Marketing Communications Perspective | 9th edition
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Advertising and Promotion: An Integrated Marketing Communications Perspective | 9th edition
Authors: George E. Belch,Michael A. Belch
ISBN: 0073404861
ISBN-13: 9780073404868
Overview: Belch/Belch 9th edition continues its Advertising focus with an emphasis on IMC. It...
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List Price: $33.50 (up to 79% savings)
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From: $7.00 - $7.83
List Price: $33.50 (up to 79% savings)
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Advertising and Integrated Brand Promotion with CourseMate with Ad Age Printed Access Card | 7th edition
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Advertising and Integrated Brand Promotion with CourseMate with Ad Age Printed Access Card | 7th edition
Authors: Thomas O'Guinn,Chris Allen,Richard J. Semenik,Angeline Close Scheinbaum
ISBN: 1285187814
ISBN-13: 9781285187815
Place yourself in the midst of today's fast-paced exhilarating world of advertising with...
From: $9.93 - $108.75
List Price: $252.95 (up to 96% savings)
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From: $9.93 - $108.75
List Price: $252.95 (up to 96% savings)
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Advertising Promotion and Other Aspects of Integrated Marketing Communications | 9th edition
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Advertising Promotion and Other Aspects of Integrated Marketing Communications | 9th edition
Authors: Terence A. Shimp,J. Craig Andrews
ISBN: 9781111580216
ISBN-13: 9781111580216
Market-leading ADVERTISING, PROMOTION, AND OTHER ASPECTS OF INTEGRATED MARKETING COMMUNICATIONS,...
From: $11.79 - $224.71
List Price: $249.95 (up to 95% savings)
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From: $11.79 - $224.71
List Price: $249.95 (up to 95% savings)
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Advertising and Integrated Brand Promotion | 6th edition
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Advertising and Integrated Brand Promotion | 6th edition
Authors: Thomas O'Guinn,Chris Allen,Richard J. Semenik
ISBN: 0538473320
ISBN-13: 9780538473323
O'Guinn/Allen/Semenik's ADVERTISING AND INTEGRATED BRAND PROMOTION, 6E places the reader in the...
From: $4.90 - $73.67
List Price: $249.95 (up to 98% savings)
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From: $4.90 - $73.67
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Advertising and Promotion | Fourth edition
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Advertising and Promotion | Fourth edition
Authors: Chris Hackley,Rungpaka Amy Hackley
ISBN: 1473997992
ISBN-13: 9781473997998
Using a wide range of visual examples and case studies, Advertising and Promotion 4th edition...
From: $39.06 - $45.51
List Price: $65.00 (up to 40% savings)
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From: $39.06 - $45.51
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Bundle: Advertising, Promotion, and other aspects of Integrated Marketing Communications, Loose-leaf Version, 10th + MindTap Marketing, 1 term 6 months Printed Access Card | 10th edition
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Bundle: Advertising, Promotion, and other aspects of Integrated Marketing Communications, Loose-leaf Version, 10th + MindTap Marketing, 1 term 6 months Printed Access Card | 10th edition
Authors: J. Craig Andrews,Terence A. Shimp
ISBN: 1337584576
ISBN-13: 9781337584579
Students save money when purchasing bundled products. This bundle contains a loose-leaf version...
From: $132.95 - $167.23
List Price: $132.95 (up to 0% savings)
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From: $132.95 - $167.23
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